Everything Tagged with 'economics'
‘Red Families vs. Blue Families’
Jeremy Adam Smith (author of the The Daddy Shift) reviews what’s shaping up to be a great new book which examines the emergence of a new family model: that of “blue state families.”
As Smith describes:
Red Families v. Blue Families identifies a new family model geared for the post-industrial economy. Rooted in the urban middle class, the coasts and the “blue states” in the last three presidential elections, the Blue Family Paradigm emphasizes the importance of women’s as well as men’s workforce participation, egalitarian gender roles, and the delay of family formation until both parents are emotionally and financially ready. By contrast, the Red Family Paradigm–associated with the Bible Belt, the mountain west, and rural America–rejects these new family norms, viewing the change in moral and sexual values as a crisis.
‘Games Have Crept Out and They’re Going Everywhere’
Carnegie Mellon University professor Jesse Schell’s excellent presentation about how many new products and marketing efforts are being designed as games or in otherwise playful ways – i.e., a great example being geocaching: “Because it’s cooler to go for a walk in the woods when there’s a treasure chest at the end.”
See the full presentation here.
A great talk, and I’m actually excited to see how much the idea of play has filtered into the commercial world we live in. (Unfortunately this same thought also seems to be scaring the dickens out of some people, too. Go figure.)